ORCHARD THIEVES - FIREFLY
Client: Orchard Thieves Cider Campaign: The Bold Hour Agency: Starcom Specialist: Kinetic Timed to coincide with the vernal equinox - when the clocks spring forward - Orchard Thieves clever campaign The Bold Hour, we’re stealing it back went live over the Easter weekend. We were tasked with driving traffic to denofthieves.ie for news of promotional events, where to get free pints of cider and the chance to win one of 5 Orchard Thieves fixie bikes. Revellers were targeted usin